your marketing is fine. But it could be a hell of a lot sharper.​

Pathfinder is a one-month marketing consultancy package that gives you a clear, strategic roadmap for the next six months of your marketing.

No guesswork. No recycled “content plan” nonsense.

Just data-backed direction and a marketing plan that you can pass along to your team that feels doable.

Pathfinder is where we fix the chaos and turn it into a direction that makes sense for your business.

In just one month, you’ll have a six-month marketing roadmap that clearly outlines the full direction of your marketing on all your active channels – plus a 90-day tactical plan that breaks down exactly what to do first to see the biggest results. 

Think, how to set up analytics and reporting that track the data that matters to you, master positioning documents so all your team are aligned on your offers and core transformations – plus, exactly what to post and when, for three whole months, to get the ball rolling.

After those first 90 days, you’ll have the data and clarity to either keep executing confidently or upgrade into full done-for-you support inside Summit Up Nicely

You’ve got clients, content, and consistent income months.

But if you’re honest, you’re running most of it on gut feel.

Every launch feels like a roll of the dice.
Every slow month sends you spiralling into “should I redo my offer?” mode.
And your marketing decisions are half instinct, half panic.

Here’s the truth: it’s not your offer, your niche, or your content strategy.
It’s that you don’t have the data or structure to know what’s actually working.

 

Pathfinder is the fix for that.

It’s a one-month consulting container that gives you a six-month roadmap for your marketing grounded in logic, data, and buyer psychology.


So you can stop reacting emotionally to your results and start being more intentional with your marketing.

Pathfinder is for you if:

You’re a Coach or a Service Provider who is done running your marketing on vIbEs.

You hit consistent £5k to £8k months with the odd five-figure month thrown in for good measure, but your income and growth feel unpredictable as hell. 

You’re posting daily, launching micro offers all the time to “get people into your world”… but instead of sitting down and knowing exactly what the big revenue drivers are for you, it all feels like guesswork.

So you keep pushing, making decisions based on “what feels off” instead of what the data is screaming at you.

You want clarity, focus, and a plan you can actually measure the results of over the next 6 months. 

So you can rinse and repeat what works and ditch what doesn’t

what's included

 

Onboarding Call & Discovery Questionnaire
We start with a deep dive into your goals, business model, and existing results/data- so every strategy decision is grounded in how you actually operate.

Marketing Ecosystem Audit
We review your content, offers, funnels, and analytics to uncover what’s pulling weight and what’s draining energy.

Six-Month Marketing Roadmap
A clear, data-led strategy covering all steps of our CLIMB framework that’s built around how to build a community, leverage it, invite them to buy, nurture, conversion, and retention — built around your capacity, goals, and buyer psychology.

90-Day Tactical Plan
Step-by-step priorities mapped by platform, with clear KPIs so you can track progress and execute in priority order.

30 Days of Slack Support
You get ongoing access while implementing your plan — ask questions, share drafts, and refine your strategy with real-time feedback.

Optional: in-person or VIP Working Day to build your strategy live and leave with everything documented and ready to implement.

Optional in-person upgrade: we build your strategy together, live.

Investment
£2500

One space available per month.

LOCK IN your pathfinder. BUT FIRST, a quick word from our clients..

I’ve partnered with Sally across a range of clients and projects, mainly working together on copy, social media and email marketing. She’s such a great all rounder who takes the time to understand the brand and customer in depth. I’ve loved having her as part of my team, and feel safe knowing everything will be delivered and handled on time and to a great standard. She’s also a really nice human 🙂 and her wider team are fantastic too!
Paris Stevens
Fractional CMO