DONE FOR YOU marketing for trailblazing coaches, service pros & lifestyle brands
summit
up nicely
rescue DAYS back from your schedule and create a consistent stream of high-level buyers every single month using our sales-psychology-led marketing framework, CLIMB.
Focus on creating f*ck tons of impact & fuelling a life of freedom while we get your marketing doing the leg work for you.
hey legend...
word in the online space is that you're already CRUSHING it in business right now...
hitting consistent £30k to £50k months, working with aligned AF clients who are as impact-driven as you are…you feel like you’ve hit that sweet spot in your business where you’ve truly been able to transform your life.
but you're a big goals kinda gal... so naturally you're ready to climb to the next level, right?!
so this is the situation right now...
You wanna scale, but that to-do list is feeling lonnnng AF. You’ve put one too many projects on the back burner that you’d love to dive into but you’re so hands on in your marketing right now you know that either your sales (or your free time) will pay the price.
You started your business for FREEDOM, and while 80% of the time, you’re living that free gal life… you’d be lying if you said you were working your dream schedule Every. Single. Week.
You know what it takes to make sales on socials every month, but right now that system relies heavily on YOU being in the driver’s seat. You know if you refine and systemise your marketing, get another “you” who you can trust to take on your marketing this would free up so much creative space to scale.
But you’ve hired social media managers or VAs in the past and they struggled to truly understand you…your voice, your mission. And it makes you sus of hiring again because you don’t want to lose the momentum you worked so f*cking hard to build with subpar service support.
AND YOU’RE READY TO
Hit 7 figures per year in your business and build the company of your dreams without having to sacrifice the little things – y’know, that freedom of choice. The ability to hop on flight at a moment’s notice with your partner for a spontaneous trip, having flexible working days because whoever invented the 40 hour work week is clearly delulu… or being able to do the school run everyday just because you can.
Put the systems and team in place to help you implement the day-to-day marketing of your biz so you can focus your time and energy on being the CEO and truly refine and scale your company.
Create binge-worthy, DM-you-the-word kind of content that does all the leg work and sells for you, so you don’t have to hire call closers, hop on sales calls yourself and instead you can just send the dreamiest of leads the checkout link in the DMs.
Diversify your marketing strategy, stop putting all your marketing eggs into one Instagram-sized basket and build an omnichannel marketing presence that allows you to cut your buyer journey time in half.
we're here for big business energy!
Look anyone can crank out bland AF templates and generic content with ChatGPT.
But you’re building something bigger than that.
Your business is bigger than using pretty templates everyone else has.
Your business is bigger than not having a really solid data-driven marketing strategy.
And your business has become bigger than you.
You’re not a personal brand anymore, you’re building a company, creating a movement, you’re recognised as a trailblazer in your industry and are driven by purpose and impact.
You need the marketing strategy to match that.
With Summit Up Nicely we do more than just scratch the surface on creating your vision.
We dig deep into your ideal client, their buyer journey, and their psychology using our signature CLIMB framework so we can understand what truly makes them tick & what makes them want to buy.
This isn’t just marketing!
It’s like a full-on “Stranger Things” deep dive into the Upside Down of your business.
We create content that stops the scroll and makes your audience sit the f*ck up and take notice.
And because one size definitely does not fit all, we find the (trail) shoe that fits so you can build your marketing package to suit your needs.
our signature marketing framework
C
COMMUNITY
attract dreamboat clients with content that makes your audience sit the f*ck up and actually pay attention to what you’re saying
L
leverage
get your audience desperate to work with you by leveraging buyer and sales psychology to create “OMG you’re in my head” content
I
invite
convert your hottest leads into high-ticket buyers by selling without selling and inviting them to slide straight into your DMs – zero ick factor
M
multiply
increase customer lifetime value through client retention strategies, cross-selling, upselling and down selling throughout your offer suite
B
broadcast
turn your biggest wins and most loyal clients into raving fans who do the selling for you BTS and recommend you to everyone you know.
We’re not your bang average marketing agency!
We give a f*ck about your success as much as our own…
Oh hey, btw I’m Sally, founder of 49 North Digital and your Fractional Chief Marketing Officer Maverick.
And while I know you’ve built a multiple six figure business with Instagram marketing doing the majority of the leg work for you…I’m all about expanding your marketing horizons.
Me & the team live and breathe omnichannel marketing – getting your brand seen and heard across all the right platforms so you can reduce your average customer journey times and have applications flurrying in from MULTIPLE platforms, not just IG story taps.
Our mission? To make sure more money ends up in the hands of powerhouse women like you, whilst creating a life of ultimate freedom…because let’s be honest… we f*cking deserve it.
My own path in this digital world was far from linear. But, it’s made me the (mountain) GOAT at navigating any kind of tricky terrain when it comes to working out what makes your buyers tick.
When you work with us, you’re not just hiring an agency.
You get yours truly as your Fractional CMO, backed by a dream team of copywriters, designers, editors, and admin pros to create an experience that feels like an in-house team without the in-house hassle.
Every person on our team is a business owner too.
So we get what it’s like, we know the challenges firsthand and we’re here to take the leg work off your plate so you can focus on scaling your business and enjoy living the life you first dreamed of when you started this journey.
but don't just take our word for it
so...what's included & what's the investment?
custom build your marketing package
tap the mountains to get started and see pricing options
Private Marketing Consulting
All packages come with 1:1 private marketing consulting as standard which takes care of all those “quick tasks” that become a mountain of things to do, here’s what you can expect from this base rate consulting package:
- Kick-off VIP day/marketing audit (virtual/in-person)
- Backpocket Slack support w/Sally or a dedicated account manager (Mo-Th)
- Monthly ideation/consulting call (2 hours)
- In-depth analytics reporting & dashboard creation
- Additional SOS calls as needed plus additional support during heavy seasons such as launch campaigns or marketing sprints
Instagram Management
Let us take control of your primary sales driver in your coaching business using our sales-psychology backed CLIMB framework that’s designed not just to build COMMUNITY, LEVERAGE it and INVITE spicy hot leads into your DMs daily, but increase their customer lifetime value through buying MULTIPLE offers from you and become your best marketers (yep, even better than us) who BROADCAST your brand and advocate it to everyone they know.
Includes:
- 20 grid posts per month (mixture of carousel/reel/static based on past performance data)
- 20 story sequences per month (combination of talking heads/pre-designed in Canva & designed in-app)
- Scripting
- Editing in CapCut
- Graphic design from our in-house brand artist
- Caption writing
- Scheduling through your preferred scheduler
TikTok
Record ALL 20 pieces we’ve scripted for you for the month and we will repurpose them to TikTok for you to amplify your visibility.
Includes:
- Scheduling from a UK-based phone
- Captions & Hashtags
- Covers
- Analytics and Reporting
£400/MO
Email Marketing
INVITE the sale weekly through highly targetted email marketing campaigns that get your audience to actually click that apply now button.
Includes:
- Copywriting
- Design (if-necessary)
- Scheduling to your preferred email marketing platform (we recommend Klaviyo if you’re thinking of switching)
£500/MO (4 emails)
Search Engine Optimisation (SEO)
Making daily sales on IG is a vibe, you know what’s an even bigger vibe, taking a two week fully unplugged vacation and having your website SEO do the leg work for you and still attract highly qualified leads even if you’re not active on socials.
Includes:
- SEO Audit
- 1 x SEO Search and Rescue Virtual VIP Day
- 1 x cornerstone SEO-optimised blog post
- 3 x standard SEO blog posts
- High-quality backlinks sourced for you
£2250/MO
Pinterest Management
Work in a visual industry? Pinterest is a virtual search engine and can drive a ton of cross-platform traffic to your website of preferred social platform where you make the most sales.
Includes:
- 30 pins professionally designed
- 8 idea pins
- Keyword-rich SEO descriptions
- Pinning to Tailwind Communities
- Scheduling via Tailwind (subscription req’d)
£1000/MO
PRIVATE marketing Consulting*
instagram management
add'l IG Visibility Content
TikTok Repurposing
EMAIL MARKETING
Search Engine Optimisation
Pinterest Management
you've got questions...ask away
6 months with 30 day rolling contract thereafter.
But most of our clients stay with us for years because of the unparalleled support we offer.
Yes. Because whether right now you believe you need it or not, we know you do.
This private consulting fee covers all Slack communication, SOS calls you need from Sally and the team, that back pocket support/feedback when you’re about to go into launch and need us to “quickly” check something.
This fee also covers us taking a deep dive into your analytics every month so we know the direction of your strategy, what’s working and what needs to change.
We could have built this into our platform pricing, but we value pricing transparency and want to show you exactly where your marketing investment is going.
With our SEO-only package, please note that this fee is reduced to £500/mo due to a lot of the auditing/reporting being included as part of your monthly VIP day. So the SEO-only package will be £2750/mo rather than £3950/mo.
Typically, we say 5 weeks.
This allows time for onboarding, script creation, reviews, edits and final approvals before scheduling.
Some clients approve their content faster which means we can shorten this to 4 weeks.
But from previous experience, we’ve found 5 weeks is the sweet spot so you don’t get overwhelmed.
At present, we’ve limited our availability for our retainer clients to 5 clients per month so that Sally can dedicate time to supporting you personally each month.
This will be reviewed periodically and we’ll let you know if there are any changes to capacity.
This will not, however, affect the level of support you’re receiving.
look, I'm gonna be real with ya
You wouldn’t have got this far along the sales page if you didn’t know that deep down, that key piece you’ve been missing from your strategy isn’t investing in yet another coach, it’s investing in a team who will do what it takes to get the job done.
This is your fork in the road moment…which path are you turning?