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Summit Up Nicely is my done for you marketing retainer, built around the platforms your customers actually use. I spent a decade working out what makes people buy on repeat and become raving fans, and now I’m putting that to work for outdoor brands like yours.

what i'll
run for you

I find where your customers actually spend their time and build content that sells there. No favourite platform, no posting into the void.

When someone searches for what you make, on Google or by asking AI, you want to be the answer. Sales keep coming in without you posting every day.

Your email list is the audience you own. I build the flows that turn browsers into buyers, and buyers into raving fans who come back for more.

I’ll dig into why your customers buy, cut what’s not pulling its weight, and give you a clear plan for where to spend your time and money next.

summit up nicely done for you marketing summit up nicely done for you marketing
summit up nicely done for you marketing summit up nicely done for you marketing
Two polaroid photos: the founder of 49 North Digital marketing agency walking through long grass beside a stream below a misty mountain at sunset, and packing a red bag into a hiking rucksack next to a laptop

hey, i'm sal.

My life is a constant juxtaposition… I love adventure and being outdoors, but I’m also chronically online and obsessed with marketing, which makes me the perfect partner in crime for your outdoor brand.

I get your chronically offline customer because sometimes I am them, and I know exactly how to reach them when they finally pick up their phones.

I’ve spent a decade working in marketing, studying consumer psychology and what actually makes people buy. When someone gets me to buy something, I love pulling apart how and why it happened.

Now I want to put that to work in your brand, so the sales come in without you having to become a marketer yourself.

You get to stay outside and do a couple of extra markets this year, while I handle the online sales.

you are here summit

what our journey together looks like...

You hire me when your outdoor brand is ready to make more sales. Here’s exactly how I make that happen when we start working together

analysis

First, I get to know your brand inside out: what you do, what your competitors are up to, and what makes you different. That’s how we work out how you’re going to stand out.

data extraction

Most brands I meet don’t know which posts have actually worked for them. So once we’re posting, I pull the data on what’s performing, what your customers love to see, and what’s falling flat.

scale

Once we know what’s working, we do more of it. I build on what’s bringing in sales, drop what isn’t, and we keep climbing from there.
Postcard from the founder of 49 North Digital marketing agency: Summit Up Nicely custom marketing retainer, from $2,900 a month, 6-month minimum, includes strategy and execution

sidequests

looking for a one off project instead...

01

seo search and rescue

from $1,500

Hand-drawn "Get found on Google" badge showing a laptop with a search graph and a pair of binoculars, for SEO Search and Rescue

seo search and rescue

from $1,500

A one-off project to get your site found again. I dig into your data, fix the SEO errors holding you back and optimise the pages that matter, so Google and AI tools can actually find you.

02

funnel builds

from $3,900

Hand-drawn 49 North Digital "Hello dream life" badge with a mountain line drawing and a star, for funnel builds

funnel builds

from $3,900

Email flows that win back customers who’ve drifted off, or nurture new ones who came in through a freebie. It’s how you build a community of raving fans and get more out of every customer you already have.

03

content shoot days

from £495

Hand-drawn 49 North Digital badge with a camera in the centre, for content shoot days

content shoot days

from £495

A day on location with your brand, shooting enough photo and video to keep your feed going for weeks. Shoot only, editing comes with Done For You.

apply now.